End of the Road
Services
UX / UI
Client
End of the Road Festival
The Brief
I crafted a brand-new, fully flexible home for EOTR — built for 2025 and beyond. With seamless e-commerce, smoother ticketing, and the power to switch up colours & fonts each year, the site evolves just like the festival itself.
End of the Road came to Project Simply with an aging website, a hugely difficult CMS to update and a missed opportunity to let showcase its evolving brand. As part of designing the site, I created a theme system in the CMS, allowing them to update their branding year-on-year based on the current artwork. The new CMS was also designed around their specific content requirements allowing them to update anything on site superfast.
A modular lineup system allowed the team to create independent pages for music, comedy, cinema and so much more.
Individual artist biography pages give the festival-goers a in-depth overview of whats on offer, complete with powerful media embeds.
Takeaways